8+
Years Of Experience
70+
Successful Projects
20+
Happy Clients
Peep into my
TAROT
cards
👩🏻💻 In sum:
Bringing creativity and a sense of humor to the world of design,
of course with artistic visual storytelling.
💯 In full:
A cross between design and management degree that resulted in a unique blend of creativity and strategic acumen, with a perfect amount of artistic sight.
Crafting Value by implementing design thinking, brand positioning, customer insights, advertising, and marketing communications, to optimally shape and complement the brand's online presence by creating meaningful and impactful brand experiences.
Proven track record of delivering creative solutions that drive engagement and meet business objectives, with a side of quirk. Passionate about design thinking and staying current with industry trends to stay ahead of the curve.
Let's connect and bring a smile to the 9-5 grind!
🏖 OOO:
A designer by day and an artist by night. Also, found strolling around weekend food markets and drooling over quirky vintage stuff.
Always seeking inspiration on social media... It’s not all about engagement and impressions after all.
Read
CHAPTER..
of my (not so boring) life events
PRESENT | We Are Social Dubai - Socialize
Art Director
Providing leadership, strategic direction, and creative guidance in managing the social media accounts of the Abu Dhabi Government brand - Advanced Technology Research Council and its subsidiary brands - TII, A2RL, AI71, Venture One, Aspire, Nabat, SteerAI.
2022 - 2024 | Mothership Productions
Art Director - Consultant
Co-creating advertising and marketing films for brands like Unilever, Doublemint, and Cadbury to name a few along with agencies like BBH, Ogilvy, Leo Burnett.
2022 - 2023 | Velo Marketing Ltd
Creative Project Manager
Managing multi-state integrated campaigns for clients such as Sage, Electro Rent, WeUV Care, and TB+A. Leading the end-to-end process of all creative projects while overseeing the planning, development, and final execution. Also looking after client relationships, while doing budgeting, creative direction, and coordination with cross-functional teams and various stakeholders.
2021 - 2022 | University of Southampton
Masters in Design Management
2016 - 2021 | Rebel Foods (Faasos)
Senior Manager - Brand Design
Developed 10+ brands under the umbrella of Rebel Foods to grow their presence exponentially on social media platforms. Nurtured and led a team of 8 designers with improved performance within the first three months. Co-created award-winning advertising and marketing campaigns with leading agencies across India, the UK, and Dubai by leading the production and post-production teams.
2015 - 2016 | Reliance Jio Infocom
Visual Designer
As a part of Reliance Jio’s first biggest 4G Volte network launch, I helped the campaign launch by creating static and motion content for social and digital media, across PAN India.
2011 - 2015 | MIT Institute of Design
Bachelors in Communication Design